The purpose of a cover letter is to express your interest in the opportunity and why you are perfect for the job.
It is your chance to introduce yourself and provide additional context not gained from your resume as well as to show you can write. Rather than repeating your skills and experience, you add color and examples of success.
Highlight your overall experience and explain why you are the right person for the job.
Listen and subscribe to the podcast to learn more about how to frame your cover letter.